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The Method of Visual Roadmapping for Trend Analysis, Roadmapping and Visualisation of Expert Knowledge

(2011) - iit perspektive 4
Sonja Kind/ Ernst A. Hartmann/ Marc Bovenschulte

The Visual Roadmapping method developed by the iit (Institute for Innovation and Technology) is particularly well-suited for the performance of trend analyses and the creation of roadmaps in the context of foresight activities or ex-ante evaluations. The Visual Roadmapping method has already been deployed by the iit in diverse projects related to research and innovation policy in order to forecast technological developments. Using this method, not only the central milestones of technological development are reflected in a chronological order, but also socio-economic influences and impacts on the economy and on society are correlated to one another. The Visual Roadmapping approach allows a uniform manner of proceeding and is thus applicable to a wide variety of different topics. The results are visual roadmaps or structure plans providing an at-a-glance understanding of the complexity, the critical development paths and the chronological sequence of the respective topic.

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